Guided 1:1 Founder Journey
A guided journey from idea to launch.
launchpadd is a focused guided journey for people with a serious idea and no clear path forward. You bring the destination. I work as your map maker and guide. You leave with clarity, direction, and a way to show up that matches the idea.
Pilot price £575 · Pre-work, session and full map · Limited places
The problem
Most founders don't get lost for lack of ambition. They get lost without a map.
The idea is there, but the route isn't. Everything feels equally urgent — the name, the logo, the website, the price — and nothing has been decided. So the journey stays a conversation you have with yourself.
What's missing isn't effort or courage. It's clarity and direction: knowing exactly who you serve, what you sell, what it costs, how you show up, and what the next ninety days actually look like.
Free · Four questions
Get your roadmap in ninety seconds.
Answer four questions and I'll draw you a personalised route: where you are now, the gap to close, and a three-stage plan for the next twelve weeks. Yours to download and keep, whether or not we ever work together.
Step 1 of 4
Where are you right now?
The journey
Three stages. One clear path forward.
- 01
Plot the route
Before we meet, you complete a structured questionnaire and workbook. It surfaces the thinking you already have — including how you want to show up — and shows me where the map needs the most detail.
- 02
Walk it together
Five hours of 1:1 guidance, walking the route together in one or two sessions. Direct, unhurried, and entirely focused on your direction.
- 03
Your map
Every decision is written up as your launchpadd map: a clear, usable guide you can follow the next morning, closing with a prioritised 90-day plan.
PDF · 8 pages · 75 KB
Inside the five hours
Hour by hour, so you know exactly what you're walking into.
- Before we meet
Pre-work
You complete the questionnaire and workbook. I read it properly and arrive with the questions that matter, so hour one isn't spent catching me up.
- Hour 1
The terrain
Where you actually are. The idea in one sentence, what you've already built, what's been holding it still, and what you want the next year to look like.
- Hour 2
Position and audience
Who you're for, precisely — and who you're not. We name the person, what they're trying to escape, and the space you can credibly own.
- Hour 3
The offer and the price
We shape one offer with a clear promise and a clear boundary, set a price, and build the reasoning you'll use to defend it without flinching.
- Hour 4
How you show up
Your brand story and personal presence: what you want to be known for, and how that reads across your site, your profile and your first conversation.
- Hour 5
The 90-day route
The plan. Prioritised, sequenced, realistic — including what you're deliberately not doing for the next three months.
- Afterwards
Your map
Every decision written up as your launchpadd map, in your hands within a few days, with the 90-day plan you can start the next morning.
Run as one full day or split across two sessions. Breaks included — five hours of real thinking needs air. Everything decided is written up afterwards, so you're never taking notes instead of thinking.
Your map
Clarity and direction, documented.
Brand story
The narrative that makes your idea understandable and memorable — and the presence behind it.
Mission, vision, values
The compass that keeps every decision aligned.
Target audience
Who you're guiding, precisely — and who you're not.
Product or service concept
A defined offer, shaped and stress-tested for the road ahead.
Pricing guidance
What to charge, and the reasoning to defend it.
Website brief
A build-ready document for a designer or developer.
90-day action plan
Your first plotted route: prioritised, sequenced, and realistic.
Who it's for
The idea holder
You've carried the same idea for years. It's good. You've never had a guide to help you plot the route, and you don't want to wander through the next twelve months.
The side-hustler
Something is working already, quietly. You need positioning, pricing and a clear way to show up before you give it real time, money and your name.
The early-stage founder
You're on the road, but the map is unclear. You want a brand you can stand behind and a defined offer before another line of code or pound of spend.
Your guide
Ryan Pritchard
Most of my week is spent guiding senior leaders and executive teams. launchpadd is where I bring that same clarity to your first steps.
Outside of launchpadd, I'm an executive guide and partner in crime — helping experienced leaders cut through noise, make sharper decisions, and align their people around a clear direction. That same muscle is what you get here: no fluff, no generic templates, just focused guidance from someone who is still in the arena with real clients, real pressure, and real outcomes.
I won't pretend starting a business is easy. But I do know that a clear map, an honest conversation, and someone walking beside you makes the hard parts far less lonely. My approach is direct, supportive, and built around what actually moves you forward — drawing on eighteen years across energy, finance, FMCG, tech, hospitality, education and more.
ICF European Masters Coach · NLP High Performing Coach · Master NLP Practitioner · Executive Business Coaching degree, Henley Business School
Clients include
Pexapark
Castle Lake
BlueBear
Coca-Cola
IHG
Barclays
Absolut Vodka
Pernod Ricard
Kinnerton
Verder
Hydreco
Waterland
Henley Business School
Abbvie
Irish Distillers
Thames Water
AESSEAL
Novae Group
TrioWorld
EuroStar
Monster Energy
Investment
Introductory pilot price
£575
One price for the complete journey: the pre-work map-making pack, five hours of 1:1 guidance, and your full written map with a 90-day plan.
This is a pilot rate for the first wave of founders. Once the pilot places are filled, the price will increase.
- Questionnaire and workbook
- 5 hours of 1:1 guidance
- Complete written launchpadd map
- Prioritised 90-day action plan
- Follow-up check-in
Limited pilot places at this price. Full refund if we don't run the session.
After the journey
The map doesn't end when the session does. Founders who've completed a launchpadd journey can book continued 1:1 guidance at £125 per hour — an hour at a time, no retainer.
Ways to work with me
Three ways in.
Start here
The free roadmap
No charge
Four questions, a personalised route, yours to download. The quickest way to see where the gaps are.
Build my roadmapThe main journey
Guided 1:1 journey
£575
Pre-work map-making pack, five hours of 1:1 guidance, your full written map and a prioritised 90-day plan.
Reserve your pilot placeAfterwards
Ongoing guidance
£125 / hour
Keep the guide beside you. Book an hour at a time, whenever the road gets unclear. No retainer.
Book an hourBook a slot
Pick a time. Let's talk.
A thirty-minute call, no charge and no pitch. Bring the idea as it is. We'll work out whether a guided journey is the right next step for you.
Loading available times…
Questions
Start your journey
Tell me where you are.
A few lines is enough. I'll reply within one working day with available dates, your pre-work map-making pack, and payment details to reserve your session.
Download the pre-work workbook